Tea Market by Type (Green Tea, Black Tea, and Others), Distribution Channel (Hypermarket & Supermarket, and Others), Packaging, Application and Region - Global Industry Analysis, Opportunities and Forecast up to 2029

The global Tea market size was valued at $27.82 billion in 2023 and is projected to reach $42.88 billion by 2029, growing at a CAGR of 7.5% during the forecast period.
 
• Increasing fitness and health consciousness among the population, rise in disposable income, and introduction of various healthy ingredients in tea by various market players are some key factors that drive the tea market growth.
 
• Additionally, rising popularity and demand for herbal tea and manufacturers engaging in R&D to improve the quality are likely to boost the growth of the market. Moreover, the leading manufacturers of the market are focusing on providing diverse flavors such as pomegranate, acai, chocolate, and others which will fuel the growth of the market.
 
• However, increasing adaption towards coffee and increasing cost of raw materials due to changing weather are the factors restraining the tea market growth. Nevertheless, the expansion of the product portfolio and the increasing marketing activities and advertising are probable to offer promising opportunities for the key players in the global Tea Market.

Tea is a popular non-alcoholic beverage drink that was derived from Camellia Sinensis plant. Tea is one of the most consumed beverages in different parts of the world, due to the presence of odor and therapeutic advantages. It was first used for medical purposes due to the presence of various essential nutrients such as amino acids, vitamins, trace minerals, and flavonoids. It helps in building a stronger immune system and a better metabolism rate. Regular intake of tea leads to a decrease in cell damage and lowers cholesterol levels and ease of healthy weight loss.

By Type, the Black Tea Segment is Expected to have a Huge Demand

The black tea segment accounted for the dominant share in the Tea market and is presumed to emerge as the fastest-growing segment during the forecast period as well. This is majorly attributed to rising in the number of tea consumers worldwide. Moreover, intake of black tea is growing due to increasing health consciousness among the population, as it is considered a healthy drink due to the presence of highly concentrated antioxidants and polyphenols, which helps to reduce blood pressure, cholesterol, and lower blood sugar levels and reduce the risk of stroke and others.

By Geography, Asia Pacific Region is Projected to Strong Presence in the Global Market

Asia-Pacific region dominates the Tea market. This is mainly attributed to the high production and consumption of tea in this region. China is the largest tea producer in the world, used for domestic purposes followed by other countries such as India, Kenya, Sri Lanka, and others. Due to this economic growth, the region also created a large consumer base among middle-class groups with a preference for premium tea blends. Furthermore, due to the COVID-19 outbreak, the government imposed aggressive containments which coincided with the peak harvesting periods for quality tea leaves which have affected the production of quality tea. The manufacturers in the tea industry have adopted business expansion as their key improvement strategy to increase productivity and to stay relevant in the global market.

List of the Key Players Profiled in the Market Include:
• Tata Global Beverages Limited
• Unilever Plc
• Associated British Foods Plc
• Barry's Tea Limited
• Apeejay Surrendra Group
• Bettys & Taylors Group Ltd.
• Mcleod Russel India Ltd
• Ito En, Ltd.
• Davids Tea Inc.
• Tea Forté Inc.
• The Republic Of Tea, Inc.
• Nestle S.A.
• Hain Celestial Group, Inc.
• Kazi Tea
• Twinings

What Can be Explored with this Research Report:
• Understand the key trends that will drive the market, challenges it faces in the current market scenario.
• Identify growth opportunities.
• Porter’s five force analysis.
• In-depth analysis of market segments and regions/countries predicted to observe promising growth.
• Historical and forecast size of the market in terms of revenue (USD Million).
• Company profiling with key products and solution offerings, key financial information, SWOT analysis, and business strategies adopted.

Market Segmentation:

The research report includes in-depth coverage of the industry analysis with size, share, and forecast for the below segments:

Global Tea Market by, Type
• Green Tea
• Black Tea
• Fruit/Herbal Tea
• Oolong Tea
• Other Tea Types

Global Tea Market by, Distribution Channel
• Hypermarket & Supermarkets
• Convenience Stores
• Specialty Stores
• Online

Global Tea Market by, Packaging
• Aluminum Tins
• Loose Tea
• Paper Boards
• Plastic Containers
• Tea Bags

Global Tea Market by, Application
• Residential
• Commercial

Global Tea Market by, Geography
• North America
• Europe
• Asia Pacific
• South America
• Middle East & Africa

Table Of Content

1 Market Overview            
    1.1 Introduction       
    1.2 Research Objectives      
    1.3 Market Segmentation      
    1.4 Stakeholders       
    1.5 List of Acronyms       
             
2 Executive Summary           
             
3 Research Methodology           
    3.1 Identification of Data      
    3.2 Evaluation of Market Dynamics     
    3.3 Collaboration of Data      
    3.4 Verification and Analysis      
    3.5 Data Sources       
    3.6 Assumptions       
             
4 Market Dynamics           
    4.1 Market Drivers       
            4.1.1 Strong consumer acceptance
            4.1.2 Rising popularity and demand for herbal tea
            4.1.3 Increasing fitness and health consciousness among population
    4.2 Market Restraints       
            4.2.1 High cost of raw materials
    4.3 Market Opportunities      
            4.3.1 Decreasing interest for carbonated drinks
    4.4 Market Challenges       
            4.4.1 Increasing adaption towards coffee
    4.5 Impact of COVID-19 on Tea Market     
             
5 Porter's Five Force Analysis          
    5.1 Bargaining Power of Suppliers      
    5.2 Bargaining Power of Buyers      
    5.3 Threat of New Entrants      
    5.4 Threat of Substitutes      
    5.5 Competitive Rivalry in the Market     
             
6 Global Tea Market by, Type          
    6.1 Overview       
    6.2 Green Tea       
    6.3 Black Tea        
    6.4 Fruit/Herbal Tea       
    6.5 Oolong Tea       
    6.6 Other Tea Types       
             
7 Global Tea Market by, Distribution Channel        
    7.1 Overview       
    7.2 Hypermarket & Supermarkets      
    7.3 Convenience Stores       
    7.4 Specialty Stores       
    7.5 Online        
             
8 Global Tea Market by, Packaging         
    8.1 Overview       
    8.2 Aluminum Tins       
    8.3 Loose Tea       
    8.4 Paper Boards       
    8.5 Plastic Containers       
    8.6 Tea Bags        
             
9 Global Tea Market by, Application         
    9.1 Overview       
    9.2 Residential       
    9.3 Commercial       
             
10 Global Tea Market by, Geography         
    10.1 Overview       
    10.2 North America       
    10.3 Europe        
    10.4 Asia Pacific       
    10.5 South America       
    10.6 Middle East & Africa      
             
11 Key Developments           
             
12 Company Profiling           
    12.1 Tata Global Beverages Limited      
             12.1.1 Business Overview
             12.1.2 Product/Service Offering
             12.1.3 Financial Overview
             12.1.4 SWOT Analysis
             12.1.5 Key Activities
    12.2 Unilever Plc       
    12.3 Associated British Foods Plc      
    12.4 Barry's Tea Limited       
    12.5 Apeejay Surrendra Group      
    12.6 Bettys & Taylors Group Ltd.      
    12.7 Mcleod Russel India Ltd      
    12.8 Ito En, Ltd.       
    12.9 Davids Tea Inc.       
    12.10 Tea Forté Inc.       
    12.11 The Republic Of Tea, Inc.      
    12.12 Nestle S.A.       
    12.13 Hain Celestial Group, Inc.      
    12.14 Kazi Tea        
    12.15 Twinings