E-commerce Market by Browsing Medium (Desktop/Laptop and Mobile/Tablet), Transaction, Business Model, Payment Mode, Offering and Geography - Global Industry Analysis, Opportunities and Forecast up to 2026

The global E-commerce market size was valued at $3,807.13 billion in 2020, and is projected to reach $13,183.41 billion by 2026, growing at a CAGR of 23.0% during the forecast period.

• Increasing importance of online marketing tools, such as Google ads and Facebook ads. Nowadays, the marketing options are in abundance due to the popularity of social media applications, which, in turn, helps in driving the market for e-commerce towards growth trajectories.

• Additionally, the established organizations and large enterprises are leaning towards online business due to lesser expenditure in communication and infrastructure. E-commerce offers the organization an easier reach for the customers, and hence necessary exposure to business is also achieved.

• However, local laws and regulations for international e-commerce and trust deficit due to touch and feel experience are the major restraining factors for the overall market growth.

E-commerce, or electronic commerce, refers to the commercial transactions that are conducted electronically through the internet. It involves buying and selling consumer products, marketplace services and customer support, along with other activities, such as online auctions, payment gateways, online ticketing and internet banking.

By Transaction, the Business to Business (B2B) Segment Holds the Dominant Position in the Market Revenue

The Business to Business (B2B) segment holds the dominant position in the market. This is attributed to the growing inclination of the companies towards online selling and buying of goods and services. Furthermore, increasing penetration of smartphones, coupled with internet usage, is anticipated to drive the B2B e-commerce segment over the forecast period.

The business to business e-commerce comprises the buying and selling of goods and services between business corporations. Moreover, B2B e-commerce platforms offer companies with new possibilities of buying and selling the products, thus reducing the operational as well as inventory costs. This is anticipated to bolster the segment growth over the forecast period. Rise of specialized or vertical marketplaces in B2B e-commerce is generating avenues for the market. The vertical marketplaces offer a wide range of products in a product category. Similarly, specialized marketplaces provide value-added services, such as quantity discounts, and multiple payment options.

By Geography, Asia Pacific Region is Projected to Strong Presence in the Global Market

Asia Pacific dominated the market for e-commerce and is expected to witness the fastest growth. This is attributed to a growing preference among businesses to carry out businesses through the B2B e-commerce platform. Furthermore, developing infrastructure facilities and surging the number of internet users are expected to fuel the regional market growth. Additionally, the Chinese market is going through a consumer revolution, wherein international products are taking benefit of innovative marketing, research techniques, and advertising. Brand consciousness is getting more importance in attracting Chinese consumers. Luxury goods and service providers are witnessing significant growth in China.

List of the Key Players Profiled in the Market Include:
• Alibaba Group Holding Limited
• Amazon.com, Inc.
• Apple, Inc.
• Best Buy
• eBay, Inc.
• Flipkart Private Limited
• JD.com, Inc.
• Otto GmbH & Co KG
• Rakuten, Inc
• Shopify, Inc
• The Home Depot
• Walmart, Inc.
• Wayfair, Inc
• Zalando SE

What Can be Explored with this Research Report:
• Understand the key trends that will drive the market, challenges it faces in the current market scenario.
• Identify growth opportunities.
• Porter’s five force analysis.
• In-depth analysis of market segments, and regions/countries predicted to observed promising growth.
• Historical and forecast size of the market in terms of revenue (USD Million).
• Company profiling with key products and solution offerings, key financial information, SWOT analysis, and business strategies adopted.

Market Segmentation:

The research report includes in-depth coverage of the industry analysis with size, share, and forecast for the below segments:

Market by, Browsing Medium:
• Desktop/Laptop
• Mobile/Tablet

Market by, Transaction:
• Business to Business (B2B)
• Business to Consumer (B2C)
• Customer to Business (C2B)
• Customer to Customer (C2C)

Market by, Business Model:
• Horizontal E-commerce
• Vertical E-commerce

Market by, Payment Mode:
• Bank Transfers
• Card Payments
• Cash Payments
• Digital Wallets
• Other Payment Modes

Market by, Offering:
• Beauty & Fashion Products
• Travel & Tourism
• Electronic Products
• Household Products
• Pharmaceutical Products
• Food & Beverages
• Other Offerings

Market by, Geography:
• North America
• Europe
• Asia Pacific
• South America
• Middle East & Africa

Table Of Content

1 Market Overview       
    1.1 Introduction      
    1.2 Research Objectives     
    1.3 Market Segmentation     
    1.4 Stakeholders      
    1.5 List of Acronyms      
         
2 Executive Summary       
         
3 Research Methodology      
    3.1 Identification of Data     
    3.2 Evaluation of Market Dynamics    
    3.3 Collaboration of Data     
    3.4 Verification and Analysis     
    3.5 Data Sources      
    3.6 Assumptions      
         
4 Market Dynamics       
    4.1 Market Drivers      
            4.1.1 Growing Omni-channel Business Models   
            4.1.2 Increasing Penetration of Internet Globally  
    4.2 Market Restraints      
            4.2.1 Online Frauds and Cybersecurity Issues   
    4.3 Market Opportunities     
            4.3.1 Technological Awareness among Customers  
    4.4 Market Challenges      
            4.4.1 Agility Challenges in the Industry   
    4.5 Impact of COVID-19 on E-commerce Market   
         
5 Porter's Five Force Analysis      
    5.1 Bargaining Power of Suppliers     
    5.2 Bargaining Power of Buyers     
    5.3 Threat of New Entrants     
    5.4 Threat of Substitutes     
    5.5 Competitive Rivalry in the Market    
         
6 Global E-commerce Market by, Browsing Medium    
    6.1 Overview      
    6.2 Desktop/Laptop      
    6.3 Mobile/Tablet      
            6.3.1 Application-based     
            6.3.2 Browser      
          
7 Global E-commerce Market by, Transaction    
    7.1 Overview      
    7.2 Business to Business (B2B)     
    7.3 Business to Consumer (B2C)     
    7.4 Customer to Business (C2B)     
    7.5 Customer to Customer (C2C)     
         
8 Global E-commerce Market by, Business Model    
    8.1 Overview      
    8.2 Horizontal E-commerce     
    8.3 Vertical E-commerce     
         
9 Global E-commerce Market by, Payment Mode     
    9.1 Overview      
    9.2 Bank Transfers      
    9.3 Card Payments      
    9.4 Cash Payments      
    9.5 Digital Wallets      
    9.6 Other Payment Modes     
         
10 Global E-commerce Market by, Offering     
    10.1 Overview              
    10.2 Beauty & Fashion Products     
    10.3 Travel & Tourism      
    10.4 Electronic Products      
    10.5 Household Products     
    10.6 Pharmaceutical Products     
    10.7 Food & Beverages      
    10.8 Others Offerings      
         
11 Global E-commerce Market by, Geography    
    11.1 Overview      
    11.2 North America      
    11.3 Europe       
    11.4 Asia Pacific      
    11.5 South America      
    11.6 Middle East & Africa     
         
12 Key Developments       
         
13 Company Profiling       
    13.1 Alibaba Group Holding Limited    
            13.1.1 Business Overview     
            13.1.2 Product/Service Offering    
            13.1.3 Financial Overview     
            13.1.4 SWOT Analysis     
            13.1.5 Key Activities     
    13.2 Amazon.com, Inc.      
    13.3 Apple, Inc.      
    13.4 Best Buy       
    13.5 eBay, Inc.       
    13.6 Flipkart Private Limited     
    13.7 JD.com, Inc.      
    13.8 Otto GmbH & Co KG      
    13.9 Rakuten, Inc      
    13.10 Shopify, Inc      
    13.11 The Home Depot      
    13.12 Walmart, Inc.      
    13.13 Wayfair, Inc      
    13.14 Zalando SE